From Where You Are
to Where You
Need to Be

Mr. Brix Danielsen and I served in the same Group Continuous Improvement team at Philips, where he proficiently anchored the global train-the-trainer cascade in Daily Management and Problem-solving, radically advancing the level of transparency and accountability throughout the company and enabling a more solid performance management with timely, structured course correction on the most critical business issues.  Together, we re-launched the week-long Executive Lean Leadership training and drove the effort to train the top 1200 executives with great success—a critical top-down initiative to orchestrate a problem-solving culture.  Mr. Brix Danielsen is an excellent facilitator and capability builder with a solid ability to communicate with - and coach people from any culture and at all organizational levels.

Working alongside Mr. Brix Danielsen was a learning experience that I deeply value. Mr. Brix Danielsen's ability to drive the global training cascade of Daily Management and Problem-solving was nothing short of inspiring. He had a unique approach to making complex methodologies not only accessible but also engaging and practical. In addition, his leadership in implementing the 5-day Executive Lean Leadership training, complete with a certification scheme, was a testament to his commitment to transformative change. Mr. Brix Danielsen's approach was always thoughtful and inclusive, ensuring that these methodologies were perfectly tailored to our needs, which was vital for me to gain buy-in across all 15 markets. I highly recommend Mr. Brix Danielsen to any company looking to enhance its performance and deliver on its promises more consistently. His blend of strategic insight, practical experience, and a genuine passion for organizational excellence makes him an ideal guide in this journey.

During my tenure as Market Leader of EMEA and later as Global Business Leader for our MR Scanner business, I experienced the impact of Mr. Brix Danielsen’s engagement in the transformation of the companies’ core performance management processes through deep integration of Daily Management and problem-solving into the preparation and execution of our monthly performance reviews. This change drove more actions and timely course corrections, thus increasing the predictability of company performance.

Mr. Brix Danielsen is an inspirational leader who drove significant, sustained business results by creating a global Lean Management System. He was instrumental in orchestrating a Lean Management System that contained global deployment of Tiered Daily Management linked to problem-solving and coached executives and Lean Leaders. Mr. Brix Danielsen created a comprehensive approach to driving the adoption of Lean from individual contributors to Executive Leaders.

While serving as Chief of International Markets, I was excited to have Mr. Brix Danielsen organize a 5-day executive lean leadership training for the leadership teams in my 15 markets, which gave them the tools and conviction to drive continuous improvement, and they did! Mr. Brix Danielsen helped and coached the teams on daily management and problem-solving in an effective and engaging way.

Mr. Brix Danielsen and I worked together on the Lean / Operational Excellence journey, where we teamed up on the development and delivery of Daily Management and Problem-Solving boot camps that laid the foundation for applying lean thinking. Mr. Brix Danielsen brought years of experience and calm to the table, which supported boosting the approach within the Enterprise. Unfortunately, our career paths went in different directions, but continuing the journey would have been great!

Mr. Brix Danielsen is a very hands-on Lean practitioner who can coach and apply Lean principles to solve business problems in a very pragmatic way. During my interactions with Mr. Brix Danielsen, he was always able to start with outcomes and a clear definition of the problem before bringing about any of the tools that can be used to address the solution. He is one of a few business managers who can use lean to achieve results. I have seen how Mr. Brix Danielsen addressed a class full of executives, cascading the 5-day Executive Lean Leadership training. He was addressing the problems as they were brought to him by the leaders, and observing the deep problem-solving occurring on the fly gave me a lot of respect for him. Mr. Brix Danielsen drove this program across the global organization, which included a certification scheme to drive accountability by the executives and delivered a cultural shift towards problem-solving.

I worked closely with Mr. Brix Danielsen as we rolled out the Continuous Improvement methodology in the Philips Finance function. Mr. Brix Danielsen acted as the internal consultant/expert as the Finance leadership took on board this vital methodology to drive enterprise performance. The Hoshin planning and Daily Management tools he rolled out remain very much in place and form part of our bi-weekly performance management cycle. Mr. Brix Danielsen also acted as my personal coach/mentor as I gained my Continuous Improvement, Daily Management Trainer & Hoshin Planning certifications. I am very grateful for his thoughtful and insightful advice as I learned the methodologies, particularly during the Lean Leadership class work, train-the-trainer sessions, and individual one-on-one sessions. These skills have proven particularly useful as I lead the 375 Philips FP&A professionals. I strongly recommend Mr. Brix Danielsen for the Lean expertise, personal insights & integrity he brings to bear in his ongoing work and interactions.

Mr. Brix Danielsen has in-depth knowledge of effectively deploying strategy (from high-level words to actual measures), daily management, and problem-solving. He helped implement problem-solving techniques in all our performance reviews, ensuring leaders were driving a problem-solving culture. He led the way using the strategy deployment tools in an office environment. To date, we are still using these techniques as they help us make strategy become a reality.

Mr. Brix Danielsen served as a Sensei to me in implementing Strategy Deployment (Hoshin Planning) in one of the Business Units I was responsible for supporting as a business transformation leader. He played a pivotal role in putting the proper structure and methodology in place and guiding the leadership team in maintaining the right level of business integrity by having a plan to win, closely monitoring performance, and initiating timely course correction when needed.

I have had the privilege to work, collaborate with, and learn from Mr. Brix Danielsen in various capacities during his tenure. He has been one of the transforming pillars that worked on the Perform & Transform agenda of the Continuous Improvement practice by deploying three essential tools: Daily Management, Problem Solving, and Hoshin Planning. This led to improved strategy deployment and discipline in execution across Businesses/Markets/Functions. Mr. Brix Danielsen’s contribution to these critical tools' overall creation, adoption, and driving impact has been invaluable.